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Resolve Soft Bounce / Hard Bounce errors
This guide explains how to manage errors of type Soft Bounce & Hard Bounce that can occur when sending emails, particularly when using the Newsletter Infomaniak.
Hard Bounce
A hard bounce is an email that cannot be delivered for permanent reasons.
- email sent to a fake address
- domain of the recipient's email which is not a real domain
- recipient's server that does not accept emails
- etc.
Example of the Infomaniak Newsletter tool after a send with 20% Hard Bounce:
Soft Bounce
A soft bounce is an error message indicating that the email has not been delivered to its recipient and corresponds to a presumably temporary routing problem: the email address is valid, and the sender can resend the email.
Several reasons can explain a soft bounce and therefore why the recipient's server temporarily rejects the email:
- the recipient's inbox is full: due to insufficient storage capacity, the recipient no longer receives messages
- an issue occurs with the recipient's mail server: the server is temporarily unavailable or down, or the user has inadvertently set filters that prevent the reception of certain messages
- when the content of the e-mail, including its attachments, is too large, the delivery issue occurs at the time of sending
Unless the recipient has permanently abandoned their inbox without deleting their account, a soft bounce is a temporary issue.